Rancho Cappuccino Case Study: Is It Contagious?

Reader Contribution by Staff
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It’s a great source of pleasure and satisfaction to me that both my home and my business provide me with constant opportunities to engage with working toward a beautiful and abundant future. At work, my colleagues and I receive hundreds of letters and emails each month to Mother Earth News and GRIT magazine from people engaged with their own adventures in self-reliance. The correspondence bubbles with enthusiasm, humor and innovation.

My business exists, in large part, because the lifestyle we promote is contagious. On every continent in the world there are large regions where a family can, through ingenuity and hard work, provide a lot of its own food in active partnership with the natural environment. And people get excited about that.

Of course most people tend to think of food production in an industrial context. And society tends to identify industrial food production as the answer to the needs of a rapidly growing human population. People take these conditions for granted. The notion of unbridled human population growth fueled by industrial agriculture is abhorrent to me because it precludes the potential for diverse, small-scale, localized farming and gardening. The idea that food can only be efficiently produced by industrial means is both wrong and wrong-headed. The resources needed to grow a little food at minimal cost are simple: Some fertile earth and people with a little spare time.

The next time you are on an airplane, look at the land below you. Are there empty city lots down there, rural subdivisions sporting 10-acre lawns, neglected horse pastures, overgrazed grasslands? Could they be reclaimed, gardened and restored to productive health? Couldn’t they grow food or enhance the view?

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