The Sports World’s Top Sustainability Experts Launch ‘Sport and Sustainability International’

Reader Contribution by Allen Hershkowitz
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A global initiative to leverage the influence of sport to protect the environment and all the species that depend on it is off to the races with the formation of “Sport and Sustainability International” (SandSI), an international association of sports industry sustainability leaders focused on addressing climate change and a diversity of other sustainability issues.

The formal establishment of SandSI is the result of a November 16, 2016, meeting of the world’s top sports industry sustainability experts in Lausanne, Switzerland. In all, 48 representatives of European and international sports organisations and businesses participated in the SandSI Foundational meeting.

As agreed upon at the Lausanne meeting, SandSI aims to leverage the cultural and market influence of sports to promote sustainable development and healthy communities broadly, beyond the individual sports venue.

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